Sunday, April 3, 2011

from sketchy to squeaky clean (for a price)

These days it's impossible to get accepted to college, land a great job or even be considered for an interview if you have incriminating results on your Google search.

Those Facebook photos of your keg stand at last years 4th of July party? They'll be back to haunt you. And that hasty Tweet you made with all the cuss words and inappropriate context? I doubt think your future boss will find it as funny as you did. Maybe you're not a party animal - but your online presence says otherwise. It says screams "do not hire."
Now, this isn't exactly news. Internet searches have been causing a stir in the job search/college application world for a few years now, and lots of people have smartened up about what they post online. Most of us have already done what we can to clean up our image, should we have even the slightest of questionable content linked to our names on the internet. But for what we can't get rid of, what is there to do?

Thanks to, we don't have to do a thing! If you can afford to pay the fees, that is. For an annual fee of $120-$600, the busy bees over at Reputation offer to "expunge negative posts, bury unfavorable search results and monitor a client's virtual image." Acting as PR rep's of a certain sort, allows your new squeaky-clean image to shine through all the negativity you have uploaded over the years, assuring prospective bosses and college admissions staff to see the "real" you.

The only question is, what happens to all the people out there equally guilty of questionable content but who cannot afford to pay for this service? We all (hopefully) know better than to post anything lewd or incriminating on the internet these days - is it fair that only the ones who can afford it are allowed to erase their past?


  1. Woah. I had never heard of this. It makes sense that there is a company out there that does this, but I had no idea it exists. After watching that Google movie in class, I got so freaked out. It's nice to know that there's a solution in case Google attempts to ruin your life.

  2. Definitely true. Read the Gawker article I linked to though. It's satirical but raises a good point about what this will mean for our generations hiring pool.

  3. I hadn't heard of this before either but I think it's safe to say they are probably making some profit since the things you put on the Internet can seriously mess things up for you. I guess this gives an alternative to what the Google movie said about the best advice being to change your name!